How to Handle Objections in Telesales

Mastering Telesales Objections: Tips for Sales Success

Over the years, market research from various firms has indicated that:

• After the first "no", 44% of sales professionals stop trying.
• Two "nos" cause 22% of salespeople to cease their efforts.
• 14% of salespeople stop persisting after three "nos".
• 12% of salespeople falter after four "nos".

This data highlights the fact that sales professionals often struggle with handling objections.

However, objections are a natural part of the sales process and can actually be seen as opportunities to further persuade potential customers.

So how can you effectively handle objections in telesales? Here are some tips:

Listen and Acknowledge

One of the most important steps in handling telesales objections is to actively listen to the customer and acknowledge their issue. This shows that you are genuinely interested in their needs and willing to address any issues they may have.

Understand the Objection

Once the customer has stated their objection, it's important to make sure you fully understand them. Ask clarifying questions and repeat back to the customer to ensure that you have a clear understanding of the objection.

Respond with Empathy

After understanding the objection, respond with empathy. This means showing the customer that you understand and relate to their concerns. Use phrases like "I completely understand where you're coming from" or "That is a valid aspect".

Provide Solutions

Now that you have acknowledged and empathized with the customer, it's time to provide them with solutions. This is where your product or service knowledge comes into play. Offer alternatives or address their issues directly.

Ask for Feedback

After providing solutions, ask for feedback from the customer. This not only shows that you value their opinion but also allows you to further address any lingering objections they may have. It also opens up the conversation for potential upselling opportunities. Ask if there are any other concerns or objections and address them accordingly.

Remain Positive and Persistent

Handling objections in telesales is challenging, but it's important to remain positive and persistent. Don't give up after the first objection. Continue to listen and provide solutions until the customer feels satisfied.

Bonus Tip: Keep a Record

It's always helpful to keep a record of the telesales objections you encounter and how you handle them. This will allow you to reflect and come up with better solutions in the future. It also helps track your progress and identify areas for improvement.

Learn how to handle objections! ganira can help.

ganira is a telemarketing company specializing in outbound, supported by a multi-language team, real-time analytics, advanced CRM, and skilled advisors, all driven by a desire for sales.

Effectively managing objections is paramount in telesales. With over 15 years of experience, our sales-driven team has mastered the art of handling every objection. Through ongoing performance evaluations and actionable insights, we continuously refine our strategies to maximize objection handling effectiveness and achieve our sales goals.

Partner with us

Partner with us to drive sales growth to your business.
Aligned interests: Your success is our success.

Reach out via email today to start the conversation.